How reviews increase sales in the online store? Displaying ratings and reviews on the store’s website arouses interest and, above all, trust of customers, which translates into purchasing decisions. What’s more, the possibility of adding opinions using the product evaluation form shows that the company is open to dialogue with customers, is not afraid of possible negative comments, because it wants to constantly improve the offer so that it meets the expectations of regular and new customers.

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If, after leaving a review, the customer receives a discount from you, for example, for subsequent purchases , you will create a chance not only to Madagascar Email List increase your profits, but also to gain another loyal customer. At this point, I will cite an interesting relationship calle the service recovery paradox if you solve your customer’s problem, he will become more loyal than the one who went through the purchasing process unscathe. How to manage customer feeback about your company and products.

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It is worth obtaining opinions on external websites e g. Google, Facebook , i e. where consumers look for them. The number of opinions on company profiles WS Database IN is of great importance in building a reputation the more there are, the better. However, the quality of the reviews plays an even bigger role in your purchasing decision. Of course, this does not mean that only positive opinions about products count. Negative comments properly taken care of by the company can bring many benefits, because consumers want to know how you react in crisis situations.

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