Your time elsewhere? There might be a ne to take down some of your pages to focus on the social mia channels that make the most sense for your brand. This means determining what social mia platforms are us by your audience and ideal customer. To help Are they worth the effort or could you use you decide which pages to shut down ask yourself two questions: is my ideal customer likely to be using this platform? Have my efforts help me achieve any of my business goals? If you answer no to either or both. Chances are you could focus on other platforms to build your presence on social mia.
When doing your platform audits
It’s important to look at the data to influence your decision-making process. ” says nicola gwillym. Social mia executive at the digital marketing institute. “align Senegal Telemarketing Data that information with the overall business goals to ensure you’re making the right choices.” one more important aspect of an audit is to look for impostor accounts. It is not uncommon for criminals to set up fraudulent accounts for several suspect purposes. Imposter accounts can be harmful as they can use techniques that can blacklist you from searches. If you find anything that could be an imposter account.
Conduct a competitive analysis
Report it right away. 4. a competitive analysis will give you insight into more improvements you can make to your social mia pages. You can see where competitors hit the mark and where they fall short. Looking at competitors also helps you see what the industry is doing so that you know where there might be opportunities to be unique. As well as areas you will have to cover on your pages. You can also look for dominance. A competitor might be killing it on instagram but be doing nothing on tiktok.
